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CONTACT INFORMATION
FOR IMMEDIATE RELEASE
Finalists in Leading Analyst Firm’s CRM Excellence Awards are
Oracle Customers
Customer BNSF Wins Honors for Excellence
in Enterprise CRM
REDWOOD SHORES, CA., November 01, 2006 - Oracle today
announced that finalists in the Gartner CRM Excellence Awards are
Oracle® Siebel CRM customers. Oracle customer BNSF Railway was awarded
top honors for demonstrating excellence in the CRM initiative for
"Excellence in Enterprise CRM." Winner BNSF was presented
their award during Gartner's CRM Summit, held September 11-13 in Chicago.
Finalists for the "Excellence in Enterprise CRM" award were
selected based on the performance and results generated from a CRM
initiative that spanned multiple functions of the organization. The
three finalists honored in this category included Siebel customers
AIS, BNSF and HP.
"The Gartner CRM Excellence Awards are a benchmark for success
in the CRM industry," said Oracle Senior Vice President of
CRM Products Ed Abbo. "We believe Gartner's acknowledgment
underscores how Oracle Siebel CRM enables companies to adapt to
the constantly evolving needs of their customers. Our customers
can rely on us as we enhance and evolve their software investments
so they may continue to implement innovative, customer-centric strategies."
Gartner CRM Excellence Award candidates were evaluated on their
ability to demonstrate excellence in CRM implementations as well
as execution and support for using CRM applications and strategies
to deliver a dramatically improved customer experience, while powering
growth in both revenue and the customer base.
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Trademarks
Oracle, JD Edwards, PeopleSoft, and Siebel are registered trademarks
of Oracle Corporation and/or its affiliates. Other names may be
trademarks of their respective owners. The above is for informational
purposes only and may not be incorporated into a contract.
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