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News 2006

 

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Extream Software
www.exstream.com


FOR IMMEDIATE RELEASE
Exstream Software Announces Japanese Version of Dialogue
Exstream Localizes Enterprise Personalization Software for World’s Second Largest Print Market and Expands Double Byte Character Set Capability

February 1, 2006 - Exstream Software, Inc. today announced the general availability of Dialogue in Japanese. Dialogue is market-leading enterprise software that allows companies to create and manage higher quality, fully personalized communications of all types for delivery through high-volume print/mail, real-time and web-based channels. Exstream first announced the availability of its double byte character set (DBCS) version of Dialogue to support Asian business requirements in April, 2002 (version 3.0). Since then Exstream has been active in the Japanese market, announcing a formal partnership in November, 2004 with Kanematsu Electronics Ltd. (KEL) in Tokyo to market Dialogue in Japan. The localization of Dialogue for Japan—meaning the user interface has been adapted to its language, standards and cultural norms—includes expanded DBCS functionality and meets specific needs requested by Japanese organizations. This release furthers Exstream’s commitment to the Japanese market and opens the door for even more enterprises to use Dialogue as their single platform for deploying a coordinated and consistent strategy for all communications.

Major enhancements included in the Japanese version of Dialogue include:

  • Radar Charts—allows organizations to take an array of information relating to a data point and plot it in a line around a wheel.
  • QR Barcodes—supports the creation of Japanese 2D barcodes for data retrieval.
  • Memory Image Bitmap File (MIBF) Output—supports output requirements for the Miyakoshi MJP600 ink jet printer.
  • JEF Input Encoding—supports Fujitsu mainframe encoding scheme for input data files.

The Japanese version also includes DBCS support for many new modules added since Dialogue v3 was made generally available in April, 2002. Tailored to handle the unique data and font needs of the Asian markets, the Dialogue DBCS solution allows organizations around the world to support personalized document creation, management and delivery of documents in Japanese, Chinese and Korean languages. U.S. legislation is pending—and already passed in some parts of the country—that require organizations to generate documents in the native language of an individual if it serves a large enough percentage of that population. Currently, one of Exstream’s California-based major insurance customers, which serves a sizable Asian population, is implementing Dialogue DBCS to comply with this law.

“The localization of Dialogue for Japan allows us to better support the world’s second largest print market,” said Michael Kaminski, Dialogue DBCS product manager. “This is just another step toward Exstream’s commitment to localize Dialogue for all international markets we serve. It also expands our support for customers worldwide that serve the Japanese market.”

About Exstream Software
Headquartered in Lexington, KY, USA and providing direct sales and services from offices around the world, Exstream Software provides a single platform for businesses to create and manage higher quality, fully personalized communications of all types for delivery through batch, real-time and interactive channels. Companies in the financial services, insurance, service provider, telecommunications, utilities, hospitality, government and other industries benefit by getting communications to market as much as 85% faster, reducing document production costs up to 80%, and as much as tripling customer response.

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