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News 2005

 

CONTACT INFORMATION

Soffront Software Inc.
www.soffront.com

Alison Golan
510-413-9000
Alison@Soffront.com


FOR IMMEDIATE RELEASE
Soffront Offers Concurrent (Floating) User License to On-Demand CRM Customers

FREMONT, CA, Friday, July 29, 2005 – Soffront® Software Inc., the leading provider of enterprise and hosted CRM Software in the mid-market, today announced that it offers Concurrent (Floating) user licenses to its on-demand (hosted) customers. By reducing the monthly cost for most customers, this new licensing option continues Soffront’s goal to offer more flexible purchasing options to their customers.

Most hosted CRM vendors offer only ‘named’ or ‘dedicated’ user licenses. This type of licensing requires each user of the system to have a separate license, no matter how often he or she uses the software, which obviously increases the total cost the customer must pay. In contrast, concurrent licenses allow customers to purchase a certain number of licenses, which can be used by different employees at different times. For example, a company with round-the-clock operations in a support center benefits from concurrent or floating licenses because they can add as many users as necessary to their different shifts without purchasing additional licenses. Other benefits include the ability to track each user’s activity and productivity.

Concurrent user licensing is also beneficial for international operations with facilities in different countries (and time zones), and for companies that have significant numbers of occasional system users. Until Soffront offered concurrent licensing, each of these users either needed their own license, (which increased costs), or they needed to share licenses (which prevented the organization’s ability to track, monitor, and schedule their individual activities.)

“Concurrent user licenses for our hosted customers is an important part of our on-demand CRM strategy,” said Mr. Manu Das, president and founder of Soffront. “We have always been a value leader, and this new capability can save 40% or more for most companies. Soffront’s floating license feature also increases the scope of CRM by increasing the number of people within the organization who are able to use the software cost-effectively. Additionally, customers can mix the concurrent and dedicated licenses as per their needs and can change the mix without any added cost.”

About Soffront
Soffront has the experience, technology and focus for mid-market companies seeking CRM solutions. A pioneer of CRM since 1992, Soffront offers end-to-end, fully integrated CRM solutions spanning Marketing and Sales Force Automation, Quotation, Order and Inventory management, Customer Service and Help Desk Software. Soffront also offers the greatest flexibility to configure and customize. With more than 500 CRM customers worldwide, Soffront’s customers include Fortune 500 companies, mid-sized businesses, federal, state, and local governments. Soffront is privately held, debt-free, and profitable.

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