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CONTACT INFORMATION
FOR IMMEDIATE RELEASE
Soffront Offers Concurrent (Floating)
User License to On-Demand CRM Customers
FREMONT, CA, Friday, July 29, 2005 – Soffront®
Software Inc., the leading provider of enterprise and hosted CRM
Software in the mid-market, today announced that it offers Concurrent
(Floating) user licenses to its on-demand (hosted) customers. By
reducing the monthly cost for most customers, this new licensing
option continues Soffront’s goal to offer more flexible purchasing
options to their customers.
Most hosted CRM vendors offer only ‘named’ or ‘dedicated’
user licenses. This type of licensing requires each user of the
system to have a separate license, no matter how often he or she
uses the software, which obviously increases the total cost the
customer must pay. In contrast, concurrent licenses allow customers
to purchase a certain number of licenses, which can be used by different
employees at different times. For example, a company with round-the-clock
operations in a support center benefits from concurrent or floating
licenses because they can add as many users as necessary to their
different shifts without purchasing additional licenses. Other benefits
include the ability to track each user’s activity and productivity.
Concurrent user licensing is also beneficial for international
operations with facilities in different countries (and time zones),
and for companies that have significant numbers of occasional system
users. Until Soffront offered concurrent licensing, each of these
users either needed their own license, (which increased costs),
or they needed to share licenses (which prevented the organization’s
ability to track, monitor, and schedule their individual activities.)
“Concurrent user licenses for our hosted customers is an
important part of our on-demand CRM strategy,” said Mr. Manu
Das, president and founder of Soffront. “We have always been
a value leader, and this new capability can save 40% or more for
most companies. Soffront’s floating license feature also increases
the scope of CRM by increasing the number of people within the organization
who are able to use the software cost-effectively. Additionally,
customers can mix the concurrent and dedicated licenses as per their
needs and can change the mix without any added cost.”
About Soffront
Soffront has the experience, technology and focus for mid-market
companies seeking CRM solutions. A pioneer of CRM since 1992, Soffront
offers end-to-end, fully integrated CRM solutions spanning Marketing
and Sales Force Automation, Quotation, Order and Inventory management,
Customer Service and Help Desk Software. Soffront also offers the
greatest flexibility to configure and customize. With more than
500 CRM customers worldwide, Soffront’s customers include
Fortune 500 companies, mid-sized businesses, federal, state, and
local governments. Soffront is privately held, debt-free, and profitable.
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