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CONTACT INFORMATION
Peace Software
www.peace.com
Sally Walls
sally.walls@peace.com
FOR IMMEDIATE RELEASE
Peace Software Releases New Prospects
Component For Energy-Specific Prospect Management and Sales Tracking
MIAMI, FL., January 14, 2003 - Peace Software today released
Energy™ Prospects, a new software component within the Energy
Version 7 suite. Energy Prospects addresses the specific
prospect management and sales tracking requirements of competitive
and regulated energy businesses marketing gas, electricity, water
and other products and services.
Using Energy Prospects, call center agents, direct sales representatives
and marketing teams can track prospects by status throughout the
entire sales cycle. Streamlined automation of the sign-up process
from prospect acquisition to enrollment to customer account creation
enables energy companies to minimize customer acquisition costs.
Detailed prospect and customer information, such as personal preferences
and product interests, is captured in Energy Prospects for
effective up-selling and cross-selling activities. Call center agents
and telemarketers can draw on this useful information each time
they receive or make a phone call with a prospect or customer. Behind
the scenes, marketing teams can use this information to create customized,
information-rich profiles of prospect and customer segments for
improved analysis and targeted marketing campaigns.
“Energy Prospects is the ideal solution for regulated and
competitive energy companies needing an optimized customer acquisition
tool to address their unique processes and business needs within
the energy vertical,” said Paul Grey, chief technology officer at
Peace Software. “The new component can be rapidly implemented by
competitive retailers for streamlined, large-volume acquisition
operations. It also enables regulated utilities to sell innovative
products and services to their existing customer base for additional
growth opportunities.”
In addition, Energy Prospects includes J2EE (Java 2 Enterprise
Edition) APIs (application programming interfaces) for ease of integration
to horizontal CRM (customer relationship management) packages to
suit energy companies with broader customer relationship management
requirements.
About Peace Software
Peace Software is the world’s largest energy CIS software developer.
The company’s browser-based Energy suite has been selected
by regulated and competitive retail energy companies to drive efficient
operations and provide excellent customer care for 13 million residential,
commercial and industrial customers in 40 markets around the world.
The innovative Energy suite can be phased into existing CIS
environments and new version upgrades are available every 12-18
months. Founded in 1984, Peace Software has offices in Australia,
Canada, New Zealand, the United Kingdom and the United States. For
more information, visit www.peace.com.
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