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CONTACT INFORMATION
FOR IMMEDIATE RELEASE
en·able, SITEL Enter Agreement to
provide Customer Services for Simple ChoiceSM
LAKEWOOD, CO., September 3, 1997 – en· en·
able and the SITEL Corporation (NYSE-SWW) have entered into a long-term
business partnership in which SITEL will provide a number of customer
care services for the Simple ChoiceSM brand.
As part of the agreement, SITEL – the largest teleservices
company in the world – will provide support for calls to en·
able's national call center in Scottsbluff, Nebraska. In addition,
SITEL, based in Omaha, Nebraska, will provide support in developing
future en· able call centers for the Simple ChoiceSM
brand, and for utilities in need of call center and billing support.
Terms of the agreement were not disclosed.
"Simple ChoiceSM is based on the concept of ‘one
call, one bill, one check for consumers. SITEL brings a wealth of
expertise in the first leg of that concept – providing the
infrastructure for customer calls for Simple ChoiceSM
products and services," said Mort Aaronson, en· en· able president
and chief operating officer. "SITEL also affords us opportunities
to expand Simple ChoiceSM to international markets."
Through licensing agreements with their local utilities, the Simple
ChoiceSM brand is offered to consumers nationwide by
en· able, a joint venture of KN Energy, Inc. (NYSE-KNE), based in
Lakewood, Colo., and PacifiCorp (NYSE-PPW), based in Portland, Ore.
Simple ChoiceSM is currently available in 10 states to
1.7 million customers.
SITEL is the global leader in providing outsourced telephone-based
customer service and sales programs on behalf of corporations worldwide.
The company operates 9,700 workstations in 65 call centers in 13
countries throughout North America, Europe and Asia-Pacific, covers
over 25 languages and dialects, serves more than 400 clients in
nine industries and employs more than 17,000 people.
"We strongly believe in the Simple ChoiceSM concept,
and believe that we can offer the customer care expertise necessary
to make it successful for licensee utilities," said Barry Major,
SITEL's president for North American operations.
Aaronson noted that the partnership agreement with SITEL is yet
another example of how en· able is working to provide "back
office" support to utilities nationwide through the Simple
ChoiceSM brand. en·able not only has superior products
and services through the Simple ChoiceSM brand but it
offers the infrastructure necessary to offer customer service and
billing with one call, one bill and one check. It also offers the
marketing communications support necessary to distribute products
and services to customers in a deregulated and competitive environment.
"A key differentiating factor of the Simple ChoiceSM
program is the ability for our utility partners to execute the delivery
of these products and services to their customers. The SITEL relationship
strengthens enen· able's position as the industry leader in supporting
customer retention for utilities as they enter a deregulated environment,"
Aaronson said.
About en· able
en·able is a limited liability company owned by PacifiCorp Holdings,
Inc., and KN Services, Inc. It was announced by the two companies
in January 1997. en·able helps position utilities for deregulation
by providing a wide range of consumers products and services, infrastructure
to Support customer service and billing function, and marketing
communications support.
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